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Making Beauty Accessible: The Legacy and Future of Lady Burd with Samantha Burd
In this episode, Samantha Burd shares the legacy and evolution of Lady Burd Exclusive Private Label Cosmetics. She reveals how patience, innovation, and sustainability drive the company’s success in supporting indie beauty brands and navigating a changing

Evan J. Cholfin
Aug 7, 20252 min read


Inside the Digital Revolution of Retail Advertising with Adam Zimmerman
Retail advertising is undergoing a digital transformation, and Adam Zimmerman is leading the charge. In this episode, he shares how Ideal’s interactive circulars are replacing outdated print ads with smarter, more engaging solutions. From video content to real-time analytics, discover how retailers are rethinking strategy and scaling impact.

Evan J. Cholfin
Jul 31, 20252 min read


Reimagining Cat Care: A Conversation with Shelly Huang from BOXIECAT
In this episode of A Healthier, Happier You, Shelly Huang, VP of Marketing & Creative at BOXIECAT, reveals how the brand is revolutionizing cat care through strategic innovation and smart subscription models. From probiotics in litter to hybrid retail expansion, Shelly breaks down what it takes to win in a category no one talks about—but everyone needs.

Evan J. Cholfin
Jul 24, 20252 min read


Beauty & Brand Strategy: How Tricoci is Disrupting Haircare with Teri-Ann Marchigiani
Discover how Tricoci is redefining haircare through storytelling, innovation, and salon-driven product strategy.

Evan J. Cholfin
Jun 19, 20252 min read


Modernizing Cleaning: The LIMPIAR Story with CEO & Founder Demi Oloyede
Discover how one founder is cleaning up the industry—literally—with eco-innovation and purpose-driven growth.

Evan J. Cholfin
Jun 12, 20251 min read


Revolutionizing Healthcare for Musicians
Discover how HAAM is transforming musician healthcare in Austin—one pancake, one jam session, and one life at a time.

Evan J. Cholfin
Jun 5, 20252 min read


Rethinking Digital: The Transformation Happening Behind Your Favorite Healthcare Brands
Discover how OTC brands are rethinking digital—beyond the buzzwords—with smart, consumer-first strategies that actually work.

Evan J. Cholfin
May 29, 20251 min read


Franchising Kids' Haircuts: Inside the Magic with Amy Leclerc
Discover how Sit Still Kids Salon is transforming kids' haircuts into empowering, creative experiences through thoughtful franchising.

Evan J. Cholfin
May 15, 20252 min read


Unlocking the Secrets of Premium Packaging
Discover how premium packaging blends psychology, innovation, and sustainability to captivate consumers and elevate brands.

Evan J. Cholfin
May 8, 20252 min read


Tagatose: A Revolutionary Healthy Sugar Alternative
Discover Tagatose, the tasty, natural sugar alternative transforming sweetness into a healthy choice—without compromising flavor.

Evan J. Cholfin
May 1, 20252 min read


The Future of Beauty Entrepreneurship: How Salon Suites Are Changing the Industry
The future of beauty is independent. Discover how salon suites are empowering beauty pros to be their own boss. 🎧 Listen now

Evan J. Cholfin
Apr 11, 20253 min read


The Future of Sports Safety: How XSport Mouthguards Is Protecting Athletes
Can a mouthguard do more than protect teeth? James H. Clifford shares how XSport is changing sports safety. 🎧 Listen now

Evan J. Cholfin
Apr 4, 20253 min read


Transforming Wound Care: How Rupinder Singh and Gentell Are Innovating Patient Healing
How can technology transform wound care? Rupinder Singh shares how Gentell is revolutionizing healing. 🎧 Listen now

Evan J. Cholfin
Mar 28, 20253 min read


Navigating the New Talent Landscape: Insights from Chris Rakel, COO of AEG
Discover Chris Rakel's insights on strategic recruitment, workplace culture, and winning talent in today's global job market.

Evan J. Cholfin
Feb 17, 20252 min read


Revolutionizing Supplement Fulfillment: Rihards Piks & the Future of Wellness Entrepreneurship
Discover how Supliful simplifies supplement fulfillment, empowering wellness brands to scale effortlessly and focus on growth.

Evan J. Cholfin
Feb 17, 20252 min read


Revolutionizing Healthy Eating: How Jeff Fenster is Changing the Game with Everbowl
What if healthy eating was as convenient as fast food? Jeff Fenster shares how Everbowl is making it happen. 🎧 Listen now

Evan J. Cholfin
Feb 17, 20253 min read
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