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TinyMCE: Building Scalable Developer Tools with Mike Hideo

  • Writer: Evan J. Cholfin
    Evan J. Cholfin
  • May 21
  • 2 min read

What Does It Take To Build Tools That Developers Actually Want To Use—And Can Scale With?


By Evan J. Cholfin


What Does It Take To Build Tools That Developers Actually Want To Use—And Can Scale With?

In this episode of AI Speed, Evan J. Cholfin sits down with Mike Hideo, VP of Software Engineering at Tiny, to talk about building developer tools, scaling engineering teams, and how AI is starting to reshape content management and web development.



⚙️ Building for Developers


At Tiny, the focus is simple: create tools that are flexible, reliable, and easy to integrate.


An API-first approach plays a big role in that.


Instead of forcing developers into rigid systems, it allows them to:

  • Customize how tools fit into their workflow

  • Build on top of existing infrastructure

  • Move faster without unnecessary friction


It’s about meeting developers where they are—not the other way around.



📈 The Challenge of Scaling


As products grow, so do the challenges behind the scenes.


Scaling isn’t just about handling more users—it’s about:

  • Maintaining performance and reliability

  • Keeping systems clean and manageable

  • Supporting teams as they grow


Balancing speed with stability becomes a constant effort, especially in fast-moving environments.



🤖 AI and Content Management


AI is beginning to change how content is created and managed. From automating repetitive tasks to assisting with content generation, these tools are helping teams:

  • Work more efficiently

  • Reduce manual effort

  • Focus on higher-level decisions


At the same time, integrating AI into existing systems requires thoughtful design to ensure it’s actually useful—not just added complexity.



🔮 What’s Next for Web Development?


Web development continues to evolve, and AI is becoming part of that shift.


We’re starting to see:

  • More AI-assisted development workflows

  • Smarter tools that adapt to user needs

  • Greater emphasis on flexibility and scalability


But as Mike points out, the fundamentals still matter—strong engineering practices, clear architecture, and a focus on the developer experience.



💡 Final Thought


The future of web development isn’t just about new tools—it’s about building systems that scale, adapt, and support the people using them.


As this conversation highlights, the real impact comes from combining solid engineering with thoughtful innovation.



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